Women in Sales
Top sales insights, tactics and tips from outstanding women in sales
Hello Friends -
Several months ago, a subscriber sent in a note with some feedback that caught me off guard, yet I appreciated:
“Your content seems to focus on advice from white men…maybe mix it up a bit?”
Although I thought I had featured many articles, podcasts and insights from a diverse group in sales, I try each week to do better, in hopes I can earn that reader’s acceptance again.
In an attempt to highlight what many of us already know, I thought i’d dedicate an entire newsletter of key sales insights from some amazing women in Sales.
It’s not an exhaustive list by any means, but hopefully you’ll find someone new to follow, and learn from like I have.
In this week’s edition of Stretch Weekly -
Rob Jeppsen talks with Ang McManamon - VP of Sales at Crunchbase on scaling sales teams, building comp plans, ROEs, helping sales teams succeed and more.
Enlightening article from Harvard Business Review on why women are the future of B2B sales.
Plus an all-women edition of worthy snippets with top insights, tactics and tips from some amazing sales leaders in SaaS.
THANKS for reading!!
-Grant
And lastly - as always, if you find this newsletter valuable- subscribe or share it with someone who might as well 👊.
STRETCH SHARES
Choosing Growth Everyday
Loved this episode from Rob Jeppsen as he talked with Ang McManamon - VP of Sales at Crunchbase scaling sales teams. Learn about building comp plans and ROEs, helping sales teams succeed and more.
Highlights for me:
Selling is a team sport.
Culture-first leadership is key.
Ang’s 5 P’s Leadership Framework:
Professionalism. Business acumen is key.
Prepare. Don’t stop preparing for calls/meetings.
Process. As you scale - ensure boundaries, CRM hygiene,
Perform. Are we hitting KPIs and activity goals?
Play. Work hard, play hard.
Travel Agent vs. Tour Guide Selling.
Continue to keep learning and growing is Ang’s recipe for success in sales
Coaching High Performers
Ang sounds like a great leader to work for and has quite the track record of success. Give this one a listen!
Why Women Are the Future of B2B Sales
I’ve read many articles that share a similar viewpoint and I don’t disagree. Check out this article from Harvard Business Review on why women are the future of B2B sales.
Learn more:
Numbers don’t lie. 86% of women achieved quota, compared to 78% of men
High-performing women were more likely to emphasize connecting, shaping solutions, and collaborating, while high-performing men relied more on improving and driving outcomes
Although women hold only a quarter of high-tech sales jobs, career data sources report that at least 50% and as high as 70% of CSMs are women
As more women take on business buying roles, female salespeople can build stronger relationships with the changing customer base (love this)
STRETCH SNIPPETS
Add to your queue: Conversations with Women in Sales by Lori Richardson. Check out these two episodes:
Gabrielle Blackwell with Gong talks about why a prospect saying no is no big deal!
Ellen Stafford talks how she went from selling cell phones, to a director of sales in SaaS at Vidyard.
Devin Reed proves that Women are WAY better than men at this high-value sales skill. Are you listening?
Jenny Anderson paints a compelling picture on why SaaS needs more women in sales. Specifically 6.5 Million women in commission only sales roles, without benefits, who aren't afraid to cold call, handle objections, social sell, or ask for a sale.
If you’re new to this newsletter - you don’t know that Sales Success Stories with Scott Ingram is one of my favorite podcasts. He only interviews the TOP producers in sales. Check out this list of over 30 podcast episodes featuring female sellers.
Trish Bertuzzi joins Sam Jacobs to talk about team selling and how the concept of combined quotas with senior and junior account executives, converging on one territory, is coming back.
Such an insightful podcast from Charlotte Johnson on how she consistently hits quota. If you’re looking to share some real-world, actionable tactics with your team relating to prospecting - you’ll love this episode. (Also: check out her own podcast: The Inbox)
What a list! Check out Sendoso’s list of the 36 Women Sales Leaders you should know about. Follow and share those that you don’t already.
🧠 Mindset
“You define your own life. Don’t let other people write your script.”
-Oprah Winfrey
Thanks for reading!
My hope is if you find this valuable, consider sharing it with friends (or signing up if you haven’t already).
— Grant 👋
About stretch vp: confessions, learnings, and insights from sales leaders in SaaS
Compiled and aggregated from a network of sales leaders in SaaS, Stretch VP showcases learnings, insights, and experiences as well as best practices to overcome common hurdles, obstacles, and setbacks in your quest for excellence as a sales leader in SaaS.
Are you a VP, Director, thought leader, or content producer in the SaaS space? We’d love to have you contribute. Just reply to this email and I’ll be in touch.
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